E.M.Hajizadeh

Azerbaijan State Economic University,

head of the laboratory «Social-economic scientific researches»,

candidate of Science /economy/

GLOCALISATION: GLOBAL AND THE REGIONAL CONSENSUS

In the beginning of 80th years of the last century liberalization trade and the capital economically has been stimulated fundamental market reforms in the world economy. The first indicator of transition to postindustrial development became fast growth of labour productivity and accordingly reduction of a share borrowed in sphere of manufacture. This process has made a new wave of internationalization of the goods and services. With it the tendency of concentration of the company was aggravated. In economic sphere the shown respective alterations influenced the deepest layers of a civilization and has resulted in an integration revolution new geopolitic essence. Despite of residing in different corners the world people at the present stage leaving on a planetary orbit, under the name globalization are compelled to operate in system of interdependence.

Transformation of the goods, services, the capital, labour, finance, information and knowledge in the uniform market of the world economy - globalization by the a positive and a negative the parties promptly are included into our life. At the given stage this process gives 60% of a universal product and in volume of 70-80% of foreign trade and the finance.

The concept «globalization» designates a wide spectrum of events and tendencies. Here development of world ideologies, intensive struggle for an establishment of the global order, easing of the sovereignty of the national states enters; occurrence and development of transnational corporations, growth of international trade; intensive massive migrations and formation of multicultural communities, creation of planetary mass-media and expansion of the western culture to all regions of the world and other similar tendencies. Process of amplification of interdependence within the framework of the uniform world community globalization is considered simultaneously as the process creating new communications and the attitudes and destroying old structures and communications. In the paradoxical image globalization generates as integration, and decomposition tendencies.

Modern process of globalization covering all planet is in search of new general political-economical, social-ecological system. The project such global strategic systems is the concept «Great аssociation continents», developed by the International group of independent scientists under aegis of UNESCO. In a basis of this concept ctau cost perspective strategic model of integration of a planet as the uniform universal economic - economic mechanism, it is system covering with internal and external communications all countries and continents. But, passing on new space, problems of human evolution cannot be solved one global communication projects. We are in an epoch of other approach between the nature and a society, on transition of a noosphere - the conscious world of biosphere. Noosphere as process of becoming and the statement of domination of reason in biosphere of a planet at which laws of development of a society have been directed on its preservation, enrichment, perfection, instead of on plunder and destruction. This epoch-making transition causes a new design of a paradigm of society.

Globalization generates new social and economic problems which can be negative by the nature and demand painful adaptation of a society to them by change of public consciousness, culture and stereotypes of economic behaviour. Globalization of the world market in many respects supporting interests of the advanced countries, limits progress economic undeveloped states which are taking place on an opposite pole. Proceeding from this character globalization in many regions and the states is accompanied by antiglobal protests. Giving out to manufacture of a national product and efforts patriots individualists limit quality and isolate global current. And in a scale cut of the negative tendency of globalization resists consolidated regionalization. Therefore the modern social and economic life of the world is defined not only speed of global current, and also growth of regional and subregional integration. These both processes render the most essential influence on geography of the world market as a whole and his separate parts and segments. Despite of far historical roots globalization and regionalization for last decades has expanded displays on international scene and has led to new qualitative social, institute to transformation and an innovation. In regionalization the world steadier essence shows the historical generated territorial complexes. If the economic microdistrict under certain conditions can be generated during a life of one generation, that modern macroregions of the world leave the roots in the deepest antiquity of mankind. Regionalization it is shown first of all through regional integration: it is formed regional integration the groupings uniting neighbouring countries on the basis of deep steady interrelations and a division of labour between national facilities, interactions of their industrial structures at various levels and various forms. Regionalization resists to process of globalization as limits freedom of an economic exchange on a global scale by means of established joint barriers.

The modern economic integration model is personified in open regionalization In his best purposes there is a mission expansion of sphere of free trade, independent movement of the person and the capital. Mutually binding and deepening integration of the states and associations is realized on new social and geopolitic bases.

XXI century the basic criterion of progress of strategy of the person proves creation manufacture proportionally with quantity of a consumer demand, and uniform distribution of all scientific - technological production. Fundamentality of those of new essence to a great extent can realize a consensus of global current and regional revival.

Subject of attitudes of globalization and regionalization disputable. In modern theories the region is investigated as multipurpose and multidimensional system. One researchers consider that, these two phenomena strengthen each other, others puts forward confrontational idea. Globalization and regionalization consider as process uniting and policy-motivational. Their interconditionality has generated a neologism - «glocalization» In true interpretation glocalization on structure it is dual, and it synthesizes antonyms «global» and «localness». Therefore this term designates the tendency to creation of a various sort of the integration unions and their further localization. Glocalization as conformity of political-economical and welfare global, regional and local interests and orientations proceeds in dependence subnational and supernational level.

The universal policy in process glocalization is transformed from interstate in internal global system. Communication communication in system glocalization is constructed on a vectorial line - from small up to is great. Such realism is adequate also to main principle of the Roman club - «think globally, operate locall».

Globalization as natural and inevitable process of strategy of integration of inhabitants of the Planet, being formed spontaneously and chaotically has no for today a purposeful vector of development. Attempts actively to influence development of this process, or to adjust it on-line while a society it has not been claimed. But in the local and regional plan there are indicators which this relative сhaotics can lead to a consensus. Corresponding local and regional indicators at a present stage on the given planetary process, carrying out the closed regulating function stimulates glocalization the phenomenon. It process glocalization adjusting balance between globalization and regionalization, results universal integration into a channel of moderation and system.

89.Glocalisation: global and the regional consensus. «Globalization and regional economic development». International conference. Baku. ASEU. 2004. 0,3 v.q.